Harris Fanaroff on The Value of Connection
Harris Fanaroff is the Founder of Linked Revenue. Linked Revenue is a company that helps Executives and sales and marketing teams utilize LinkedIn to generate new business.
They focus on 3 areas:
1. Helping executives generate thought leadership content
2. Growing and nurturing their network
3. Creating a business development strategy and executing on it
Harris has over 28,000 followers on LinkedIn and has spent the last 4 years understanding how to best use the platform. He lives right outside Washington DC with his 1-year-old son and wife. He was a former MLB draft pick and Division 1 college baseball player.
Harris had a number of amazing insights during our conversation. Some of them include:
“I had always wanted to be an entrepreneur” (7:35).
“I didn’t know how to deal with those failures as an athlete” (15:45).
“If one person will find value from what you’re going to share, it’s success” (18:50).
“Getting laid off was the best thing that ever happened to me” (21:40).
“Find out what they care about, and then do it for them” (23:15).
“If AI can write it, then don’t put it on LinkedIn because nobody cares what AI says a leader should do” (25:10).
“Give me the raw version, let me understand that person, because at the end of the day, people buy from people” (27:35).
“I want your personality to come through in your content” (27:45).
“I’m terrible at delegation, like most founders are” (29:00).
“I have to be relatively relentless with what I spend my time on” (29:50).
“When I leave this planet, I want to help give other people jobs” (33:35).
“The more I can do to build relationships, for myself and for my clients, the higher probability for success when it comes to the game of business” (36:05).
“You shouldn’t sell on LinkedIn” (40:15).
“If you wouldn’t do it in person, don’t do it on LinkedIn” (40:45).
“Sharing thoughtful content consistently increases your ability to get lucky from a business development perspective” (1:03:25).
“If you have better, stronger relationships with more people, your business is going to be easier” (1:03:45).
Additionally, you can connect with Harris on Twitter and LinkedIn. You can also subscribe to Harris’s newsletter here.
Thank you so much to Harris for coming on the podcast!
Thanks for listening.
-Brian
Listen: Google Podcasts